What‘s the first thing that comes to your mind when you want to look for something that you don’t know about, or find a good restaurant near you, or a bookstore? Let’s Google it. The majority of the population does that almost 90% of the time that they are trying to find answers to anything.
However, on certain occasions, our search experience doesn’t turn out to be satisfactory, and relatable. We often get some spam that ruins the overall experience. Ever since technology is advancing itself, its benefits and accuracy have been enhanced but so do the spam. It comes like two sides of the coin that one can’t ignore.
Is there any way that we can make our experience better and reduce the number of these spams? Well not us, but Google has been surely working on this issue for quite some time now and is making some progress towards rendering this issue.
Google Recent Update
In its recent spam update, Google has stated that they are rolling out yet another update for addressing the occurrence of spam. In its October 2023 Spam Update Google is going to reduce the visible spam in search results such as scraped spam, auto-generated, cloaking, and hacked.
Although this latest Google update has not been rolled out completely yet and will take some time, more details on this will be released later.
Previous Google Updates
This is not the first time when Google is rolling out such spam updates. Before the October 2023 Spam update, there were other updates released by Google. Earlier this year Google released its Google August 2023 Core update, and Google September 2023 content update.
In the last year Google released two updates: the October 2022 spam update along with the December 2022 link spam update.
Going further in the past, Google also released another update in November 2022, along with a two-part update being released in 2021 in the month of June, and July.
These constant updates from Google to reduce the spams and make internet search a seamless and better experience has been highly appreciated by the community. Additionally, there have been incidents of mass reporting of any spam occurrence to Google in the similar aspect.
Why was it released?
Google while releasing this update stated that they are addressing the occurrence of these spams that have been reported in various language searches such as Hindi, Turkish, Indonesian, Chinese, Vietnamese, and others. A large community has reported spam occurrence issues mainly in these languages, and hence this latest Google update.
Additionally, Google also mentioned that this update is going to take a few weeks to be rolled out completely and advised websites to keep a check on their rankings, if getting affected they might want to consider complying with their sites as per Google’s spam policies.
As this update is targeted to reduce the visible spam in search results such as scraped spam, auto-generated, cloaking, and hacked, if a website is getting affected by the update, this is the reason.
Our contribution
MadHawks as a digital marketing agency feels obligated to keep the readers updated with these crucial changes and updates happening in the digital world. Our team of highly skilled and professional SEO experts ensures that your websites are complied with all policies and the rankings don’t get affected due to spam.
For more such exciting and interesting news read recent published blogs, and stay tuned for upcoming updates. You can also check for related blogs that might interest you. Get in touch with us for more details and information about our services.
FAQ
1. What is spam update SEO?
Ans – With this update, the algorithm was updated to help reduce the occurrence of spam low-quality content in the SEO ranking and reward the high-quality content with better SEO ranking.
2. How does spam update affect our SEO?
Ans – With spam updates, sites with low-quality spammy content are reduced in the ranking whereas sites with high-quality content are rewarded with better rankings. If you have backlinks with low-quality content website, it might negatively affect your SEO ranking.
3. What is Google link spam update?
Ans – This update states that any links that are of low quality or appears as spam to Google will be removed and no longer counted by Google while giving rankings to websites.


Social Media Marketing Services for Brand Growth With MadHawks
Social media connects you with your target audience more than ever. Millions interact daily, so maintaining a strong social media presence is essential in today’s world.
As a result-oriented social media agency, MadHawks social media marketing services in India are curated to help grow your social media reach and connect with your audience.
Why Does Your Business Need Social Media Agency Services in India?
In today’s world, businesses need more than just posting to maintain a strong presence on social media platforms. An experienced social media agency in India, like MadHawks, helps implement time-tested strategies that are essential in attracting the target audience.
Partnering with expert social media marketing companies in India helps businesses:
• Build a strong social media presence.
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Our Social Media Marketing Services
Digital Brand Identity
We run social media campaigns on multiple platforms to create a unique and consistent identity for your brand.
Channel Strategy
Audiences on different social media channels react differently, and the information they consume is also diverse. For instance, you won’t find meme content on LinkedIn often. Therefore, a distinctive channel strategy is required for better results.
Content Schedule
Social media optimization services in India require top-notch planning. Witnessing the vast competition in every industry, having a content calendar helps in publishing the right content to the right audience at the right time and staying ahead of the competitors.
Copywriting
A single iconic copy is better than ten generic social media posts. MadHawks believe that creativity is the best solution to increase organic reach, and this is reflected in our work and the results we deliver through social media campaigns for our clients.
Reputation Management
Reputation management is one of the core aspects of social media management. For a better reputation, honesty and transparency are the key. We focus on building a cordial relationship with the target audience.
Competitor Analysis
If you want to become the best in any field, you need to observe your competitors, understand what they are doing wrong, and what their pros are. We work vigorously hard on competitor analysis to understand the pros and cons and refine our social media campaign strategy. This makes our strategy more effective and less risky.
Industry-Specific Social Media Marketing
We believe that a generic approach cannot be used for every business, as the reach and scale of one is different from another, and that is why industry-specific social media marketing is essential.
• Social Media Marketing for E-commerce
• Social Media Marketing for Dental Clinics
• Social Media Marketing for Small Businesses
• Social Media Marketing for Real Estate
• Social Media Marketing for Healthcare Departments
• Social Media Marketing for Educational Institutions
Almost every household in India has at least one social media user, and therefore, it makes social media a powerful platform for online marketing. Collaborating with a social media marketing agency in India can help your brand increase its impact and likelihood among the target audience.
Why MadHawks?
MadHawks, because we have been in the social media marketing industry for almost a decade now. MadHawks, because we have handled clients from diverse industries and helped them achieve their social media marketing goals within the deadline and without making unnecessary adjustments to the budget.
We are:
• Transparent and Trusted
• Experienced Experts
• Result-focused
• Cost-effective