Mad Influence Service

DON'T JUST POST.

PROVOKE.

Followers are a vanity metric. We build cults. We turn passive scrollers into active advocates using the science of virality.

The Shift

The Algorithm Hates "Safe".

Algorithms today (TikTok, Reels, LinkedIn) don’t care who follows you. They care about who watches you. Safe content gets scrolled past. “Mad Content” stops the thumb.

Retention Time: Keeping them past the 3-second mark.
Shareability: Content that says what users wish they could say.
Community: Comments sections that feel like a VIP club.

Engagement Velocity
The Method

From Brief to Trending

We don't guess. We engineer culture.

1

Cultural Audit

Scanning trends & "Vibe". Are you relevant?

2

Fishbone Strategy

Identifying 5 Core Content Pillars tailored to pain points.

3

Mad Production

Shooting Native Content. Lo-fi, authentic, and fast.

4

War Room

Real-time engagement. We reply in minutes, not days.

The Anatomy of a Viral Post.

0-3s: The Hook

Visual shock or controversial statement. If they don’t stop here, the rest doesn’t matter.

3-15s: Retention

The “Dopamine Drip”. Fast cuts, text overlays, and value density to prevent drop-off.

15s+: The Trigger

Identity signal. Making the user feel smart/cool so they *must* share it to their story.

We Speak Every Language

Instagram

Aesthetic & Reels Discovery.

LinkedIn

Founder Thought Leadership.

YouTube

Long-form Trust Building.

X / Twitter

Real-Time Culture Pulse.

Neuro-Design Principles

Why do some posts flop? Psychology. We apply “Neuro-Design” to every asset to trigger subconscious engagement.

Color Psychology

Neon for disruption, Red for urgency. We break the feed’s visual pattern.

The “Ugly” Aesthetic
We find the best content in your niche and build something 10x better, longer, and more data-rich.

The Social Mindset

Tailored Strategy

The Hype Machine

For products. We focus on UGC, FOMO, and Influencer Seeding.

  • ➔ Influencer Unboxing
  • ➔ Flash Sale Countdowns
  • ➔ Aesthetic Product Showcases

Mad Stories

D2C / Beauty

🍦

Polar Bear Ice Cream

We launched a store so hot, the ice cream sold out in 3 days. Digital hype creating physical chaos.

Sold Out

In 72 Hours

Fashion

💍

Ishhaara

Leveraging local influencers to trend the ‘Parineeti Chopra Hairband.’ Turning a look into a must-have.

5X

Sales Volume

Education

🎓

Infinity Learn

The #NerdyBuddy campaign with Rohit Sharma. Positioning education as the ultimate wingman for students.

10M+

Views

Voices of Madness

They thought we were crazy. Now they’re fans.

From the first day we started working with MadHawks, there was a spark like no other. The team is always ready to do more and keeps outshining itself. Making SEO a dream is what this team has finessed.

Rajeev Pandey

Head of Digital Marketing, Aakash Institute

Working with MadHawks on our digital marketing campaigns is a smooth sailing process. Right from the get-go, the entire process was thought out, and a structure was planned and pitched.

Basma Aribi

Head of Marketing, Cigalah

From the first day we started working with MadHawks, there was a spark like no other. The team is always ready to do more and keeps outshining itself. Making SEO a dream is what this team has finessed.

Click Here
Slide 2 Heading
Lorem ipsum dolor sit amet consectetur adipiscing elit dolor
Click Here
Slide 3 Heading
Lorem ipsum dolor sit amet consectetur adipiscing elit dolor
Click Here
Previous slide
Next slide

Mad Questions?

Consistency > Frequency. We prefer 3 “Mad Quality” posts that perform over 7 filler posts that flop. The algorithm punishes low-engagement content.

Yes. We manage the entire relationship—from finding the right voices to negotiating rights for ad usage (Whitelisting).
If your audience is under 35, yes. TikTok is no longer just a dance app; it’s a search engine and a culture driver.

Read More Madness

Mad Knowledge

Read the Manifesto.

0 M%

Reach Generated

0 %

Avg Engagement

0 k+
Community Members

START THE FIRE.