The article explains what is crawl budget, why it matters, and the ways to optimize your crawl budget, ensuring important content gets indexed promptly.
The Crawl Budget refers to the number of pages that Googlebot can crawl through and index within a particular time period. If the number of pages on your website is too high compared to its crawl budget, many of your website pages will never be indexed, i.e. they will never appear in Google search results. However, that only happens in a few cases.
The crawl budget is never too low that you can’t add the most basic pages to your website. The problem only arrives when you have hundreds of pages to add under different categories or sections and your website’s crawl budget is lower than that. Therefore, most website owners do not need to worry about the crawl budget as it is not going to cause an issue. Google easily finds new web pages and indexes them fast.
The crawl budget is an important concept you must pay attention to. For example, e-commerce websites can have 10,000 or even more product pages and in such a case, you need to ensure that your crawl budget is high enough to get all these pages indexed. Similarly, if you have added multiple categories to your website and you want to add different pages under them, make sure that your site’s crawl budget allows it.
Also Read – Crawler
FAQs
Q. What is a crawl budget and why is it important for SEO?
A. Crawl budget is the number of pages Google chooses to crawl on your site within a given timeframe. It is important because if Google wastes crawling on unimportant or duplicate pages, your important content may get ignored, negatively impacting your rankings and visibility.
Q. How can website owners optimize their crawl budget?
A. Website owners can optimize their crawl budget by removing duplicate content, fixing broken links, and improving site speed. A clean structure with proper internal linking also help Google focus on important pages and understand them better.
Q. What factors affect Google’s crawl rate for a website?
A. Google’s crawl rate depends on factors like site’s overall health, page speed, and how easily it can understand your pages. Clear site structure with fast loading times usually encourage more efficient crawling.
