How to Choose the Best SEO Agency in Pune for Your Brand?

Choosing an SEO agency is never an easy decision as there are numerous factors that you have to take into account. A big mistake that many business owners make is to partner with a random SEO company that they see at the top of search results. It’s not that the top-ranking agency wouldn’t be good. But choosing one for your brand means aligning the agency’s offerings with your requirements.  

Maybe you need more assistance with technical SEO, but that agency has expertise in on-page or vice versa. To ensure this doesn’t happen, it is essential to thoroughly analyze your needs and consider every single factor before making a final decision. Here are some essential things to take into account to find the best SEO company in Pune: 

1. Experience of the Agency 

The overall experience of the agency is a significant factor to consider. Look at the experience and expertise of the company in offering SEO services. It’s not just about how many years they have been in the industry, but also about how many brands have served. Ask the agency about what type and size of businesses they have worked for.  

Sometimes an agency having 5 years of experience might have worked with a broader variety of brands than an agency having 10 years of experience. So, number of years should not be the sole factor when you are looking at the experience of an SEO agency in Pune.  

2. Industry Expertise 

The agency’s expertise in your specific industry can also be a good factor to take into account. While the overall experience matters, if the agency has experience in your industry, it’s like a cherry on the top. You not only get access to the SEO expertise, but also rest assured that the SEO professionals already have basic knowledge about your industry, market leaders, competitors, etc.  

So, before you partner with an agency, ask them if they have worked with any of your competitors or any business like yours. Even if it’s not exactly the same, having worked with a brand with similar operational processes or similar brand size can also be an advantage here.  

3. Location 

The location of the agency can also be an important factor, especially if you prefer regular in-person meetings. However, it’s not necessary for the agency to be located in Pune if your business is based in Pune. It’s all about local SEO, which will make you expand your reach among local audiences and establish a strong presence in the local market. MadHawks, a top SEO company, offers its SEO services in Pune, allowing businesses to thrive in specific locations. Make sure that you ask the agency about their expertise in local SEO and knowledge of Pune’s competitive landscape.  

4. Services Offered 

The next step should be to get a detailed list of all the services offered by the SEO agency. Some agencies specialize in just on-page SEO or off-page SEO, while others offer comprehensive SEO services, including on-page, off-page, and technical SEO along with content marketing. Your goal must be to find a reputable SEO agency in Pune, which offers all these services so that you don’t have to go anywhere else for anything related to SEO. On-page and Off-page SEO are common, but make sure to check for the technical SEO services of the agency before partnering with them.  

5. Customer Service 

Customer service is an important aspect to look at before hiring a digital marketing company in Pune. You can understand the quality of customer service or client servicing by looking at client reviews or testimonials on the agency’s website. It’s also advisable to check third party tools, such as the GMB profile of the agency, to see genuine client reviews and ratings.  

If most of the reviews are positive, you can think about proceeding further. However, if the client reviews contradict what the agency says about itself, you must know that something is wrong.  

6. Technology & Tools 

Every SEO agency uses some or the other tools to optimize SEO performance of brands. Ask the agency about all the tools and techniques they use. Some of the top SEO tools, include SEMrush, Ahrefs, Moz, etc., which most agencies are using for smarter SEO. If the agency is not using any of these tools, make sure that you get a clear idea about how they approach SEO.  

They must either have their own SEO software or some other strategy that has proven effective for businesses. Top SEO agencies in Pune like MadHawks have access to all these tools that can make your SEO processes more efficient and help in data-driven decision making.  

7. Pricing 

Last but not least, pricing is also essential. You cannot overlook your budget requirements when hiring an SEO agency, but make sure that this is not the primary factor you consider. You can prepare a list of all the top SEO agencies in Pune and compare their pricings to filter out one that best aligns with your budget. Just make sure that your budget is realistic enough to match the industry standards and make a decision accordingly. Also, you must keep in mind that the quality of service is not compromised just because of a little difference in the budget.  

Why Choose MadHawks as your Partner SEO Agency in Pune? 

Considering all the above factors, MadHawks has become a preferred choice for brands looking for a strong online presence in Pune or any other specific location. Having years of experience in SEO along with local SEO expertise, MadHawks has helped numerous brands expand their reach in local target markets. The SEO professionals at MadHawks are well-qualified and have in-depth knowledge of all the essential tools and techniques used in SEO. So, if you are looking for reliable and cost-effective SEO solutions, MadHawks can be your perfect partner. 

For any further queries, you can reach out to our experts today!